What is Roo?

Roo is a personal finance app that helps you take control of your money through envelope-style budgeting. Every dollar gets a job, so you always know where your money is going.

Our Philosophy

Simplicity first — budgeting shouldn’t require a finance degree.
Transparency — you should always understand your financial picture at a glance.
Flexibility — life changes, and your budget should adapt with you.

Who is Roo For?

Roo is for anyone who wants to be more intentional with their money — whether you’re paying off debt, saving for a goal, or just want to stop wondering where your paycheck went.