Welcome to Roo

February 28, 2026 · The Roo Team

We’re thrilled to introduce Roo, a personal finance app designed to make budgeting feel simple, clear, and even a little fun.

Why We Built Roo

Most budgeting tools either overwhelm you with charts and jargon or oversimplify to the point of being useless. We wanted something in between — a tool that gives you real control without the steep learning curve.

Roo is built around envelope budgeting, a method where every dollar gets assigned to a category before you spend it. It’s the same approach people have used with cash envelopes for decades, brought into the digital age.

What You Can Do Today

What’s Coming Next

We’re just getting started. In the coming months, expect spending insights, shared budgets for families, and more ways to visualize your financial progress.

Head over to our Getting Started guide to set up your account and start budgeting today.